Age Defence Serum

50ml

Reduces Appearance Signs of Ageing + Marine Algae

Marine Algae

Natural Fragrance

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Product Description

An antioxidant booster for the skin

This serum for men is clinically proven to reduce the appearance of fine lines and wrinkles, and improve skin firmness†. Bulldog's moisturiser for mature skin is made using 96% natural origin ingredients, including marine algae, an anti-ageing active derived from brown algae rich in antioxidants.

At Bulldog, we believe in making quality products for men that unlock the true potential of natural origin ingredients.

Why It's Good


  • Reduce the signs of ageing

  • Clinically proven to reduce the appearance of fine lines and wrinkles†

  • Fast absorbing without leaving you feeling greasy or sticky

  • Smooths and nourishes to leave the skin looking healthier

  • All day moisturisation for brighter looking and less dull skin

  • Our Age Defence fragrance is a 100% natural blend of essential oils.


Good for: Mature Skin.

.




†Clinical study on 22 men over 28 days – twice daily use.




  • All materials derived from palm are sustainably sourced.
  • Ingredients

    Made using 97% natural origin ingredients*

    Aqua (Water), Coco-caprylate, Sodium polyacrylate, Tocopherol (Vitamin E), Helianthus annuus (Sunflower) seed oil, Phenoxyethanol, Glycerin, Echinacea purpurea flower/leaf/stem extract, Fragrance (Parfum)*, Benzoic acid, Dehydroacetic acid, Limonene, Rosmarinus officinalis (Rosemary) leaf extract, Linalool, Citric acid, Sodium benzoate, Potassium sorbate, Sodium hydroxide.

    *Natural origin ingredients contain >50% material from natural sources
    *A blend of natural ingredients

    How to Use

    Use after cleansing and before using a moisturiser (such as our Age Defence Moisturiser) and before applying any other creams and/or suncream

    1. Start with clean, dry and cleansed skin
    2. Squeeze a 5p size amount of moisturiser onto clean fingertips
    3. Massage into the skin on the face and neck paying particular attention to any problem areas (such a fine lines on the forehead or around the corners of the mouth)

    For best results:

    Use Bulldog’s Age Defence Serum for mature skin and fine lines twice a day, in the morning and evening, to improve the firmness of the skin and improve fine lines and wrinkles.

    Build your best men’s grooming habits by using a skincare routine consisting of a face wash, face scrub and moisturiser.

    Sustainability

    We make better choices so you can too, that’s why we partnered with First Mile to create Bulldog's Recycling Scheme to give plastic a second life

    Credentials

    Plant Based Plastic

    Natural Origin Ingredients

    Bulldog Skincare Vegan Certified

    Vegan Approved

    Overall rating: 4.634783 / 5 from 115 reviews.

    AI Generated Review Summary

    Customers praise the Age Defence Serum for its ability to reduce fine lines, improve skin texture, and leave skin feeling smooth and rejuvenated. The serum is made with 96% natural ingredients, including marine algae, and is known for its quick absorption and subtle, refreshing scent.

    Summary topics

    • Skin Smoothness: 10%
    • Product Fragrance: 6%
    • Skin Freshness: 23%
    • Skin Appearance: 5%
    • Fine Lines Reduction: 7%

    Review topics: ["absorbs","size","ingredients","lines","value","quality","results","buy","wrinkles","improvement","fragrance","difference","residue","glow","spots","use","skin","feeling","hydration","price","amount","bottle","formula","effect","face","texture","looks","serum","appearance","consistency"].

    Review highlights

    • "It has a nice texture and I also appreciate the absorbency plus the pleasant scent which is not overpowering."mikelicious
    • "This is a great product, I found that it absorbed fast and leaves my skin feeling fresh and soft."Jim666
    • "Regular use can improve hydration, leaving the skin feeling smoother and healthier."pudensky45

    Reviews

    Excellent serum

    "Great product at a great price. Noticeable effect on fine wrinkles around my eyes in a short space of time, easy to dispense and apply, and smells good."

    Tim F. (5/5)

    Very happy

    "Great stuff, I use it together with the moisturiser and eye roll on."

    Peter M. (5/5)

    Great stuff

    "Really quickly absorbed, not greasy perfect for the mornings"

    Darren T. (5/5)

    Top of the tree. .

    "It's a great product to add to your regime, silk to apply, non greasy, nice matt finish. Ease of use. Little/no scent, which I prefer as am sensitive. Leaves your skin looking and feeling incredible. Finish with Anytime Daily moisturizer and eye gel."

    Karl W. (5/5)

    Ian on Serum

    "A very good product but I'd stop short of 5 stars as I think the formulation could be a bit richer. That said, and given its price point, it's great value for money."

    Ian W. (4/5)

    Excellent Products

    "The Bulldog range is well packaged, good value for the quality and hangs together to give you an affordable but very professional all round skin care solution."

    Alex T. (5/5)

    It might be great.

    "The order has not been delivered yet!"

    Michael F. (1/5)

    Lightweight quick absorbing

    "The Bulldog Serum is a lightweight option that absorbs quickly. It has natural ingredients like rosemary and vitamin E, it hydrates and improves texture while addressing fine lines. Its subtle scent and eco-friendly formula make it ideal for daily use."

    Steve (5/5)

    Bulldog Skincare Age Defence Serum

    "I enjoyed using bulldog age defence serum! (applied in the day and at night before bed) -it had a pleasant smell -it dried quickly - my skin seems smoother and had a nice glow after using it. -love the fact it had mostly natural ingredients for my skin (please keep that up!) - my wrinkles around the eyes and forehead did seem reduced while using it after a while. Any negatives? I found no faults with this serum and would use it again! (Possibly would just like a larger bottle option so it lasts longer)"

    Geth37 (4/5)

    Defence Serum

    "Received a test Item from HOME TESTER CLUB . BULL DOG , AGE DEFENCE SERUM . Never used this sort of product before- anticipation, when I was accepted- Claims to reduce signs of ageing - great product, handy sizes - the serum contains Marine Algae- actually my skin feels softer and fresher, shave every day , applied morning and evening. Genuinely would purchase this product,"

    popeye (5/5)

    Q&A

    Overall rating: 4.634783 / 5 from 115 reviews.

    AI Generated Review Summary

    Customers praise the Age Defence Serum for its ability to reduce fine lines, improve skin texture, and leave skin feeling smooth and rejuvenated. The serum is made with 96% natural ingredients, including marine algae, and is known for its quick absorption and subtle, refreshing scent.

    Summary topics

    • Skin Smoothness: 10%
    • Product Fragrance: 6%
    • Skin Freshness: 23%
    • Skin Appearance: 5%
    • Fine Lines Reduction: 7%

    Review topics: ["absorbs","size","ingredients","lines","value","quality","results","buy","wrinkles","improvement","fragrance","difference","residue","glow","spots","use","skin","feeling","hydration","price","amount","bottle","formula","effect","face","texture","looks","serum","appearance","consistency"].

    Review highlights

    • "It has a nice texture and I also appreciate the absorbency plus the pleasant scent which is not overpowering."mikelicious
    • "This is a great product, I found that it absorbed fast and leaves my skin feeling fresh and soft."Jim666
    • "Regular use can improve hydration, leaving the skin feeling smoother and healthier."pudensky45

    Reviews

    Excellent serum

    "Great product at a great price. Noticeable effect on fine wrinkles around my eyes in a short space of time, easy to dispense and apply, and smells good."

    Tim F. (5/5)

    Very happy

    "Great stuff, I use it together with the moisturiser and eye roll on."

    Peter M. (5/5)

    Great stuff

    "Really quickly absorbed, not greasy perfect for the mornings"

    Darren T. (5/5)

    Top of the tree. .

    "It's a great product to add to your regime, silk to apply, non greasy, nice matt finish. Ease of use. Little/no scent, which I prefer as am sensitive. Leaves your skin looking and feeling incredible. Finish with Anytime Daily moisturizer and eye gel."

    Karl W. (5/5)

    Ian on Serum

    "A very good product but I'd stop short of 5 stars as I think the formulation could be a bit richer. That said, and given its price point, it's great value for money."

    Ian W. (4/5)

    Excellent Products

    "The Bulldog range is well packaged, good value for the quality and hangs together to give you an affordable but very professional all round skin care solution."

    Alex T. (5/5)

    It might be great.

    "The order has not been delivered yet!"

    Michael F. (1/5)

    Lightweight quick absorbing

    "The Bulldog Serum is a lightweight option that absorbs quickly. It has natural ingredients like rosemary and vitamin E, it hydrates and improves texture while addressing fine lines. Its subtle scent and eco-friendly formula make it ideal for daily use."

    Steve (5/5)

    Bulldog Skincare Age Defence Serum

    "I enjoyed using bulldog age defence serum! (applied in the day and at night before bed) -it had a pleasant smell -it dried quickly - my skin seems smoother and had a nice glow after using it. -love the fact it had mostly natural ingredients for my skin (please keep that up!) - my wrinkles around the eyes and forehead did seem reduced while using it after a while. Any negatives? I found no faults with this serum and would use it again! (Possibly would just like a larger bottle option so it lasts longer)"

    Geth37 (4/5)

    Defence Serum

    "Received a test Item from HOME TESTER CLUB . BULL DOG , AGE DEFENCE SERUM . Never used this sort of product before- anticipation, when I was accepted- Claims to reduce signs of ageing - great product, handy sizes - the serum contains Marine Algae- actually my skin feels softer and fresher, shave every day , applied morning and evening. Genuinely would purchase this product,"

    popeye (5/5)

    Q&A